What to Look for in an Eyeshadow

Eyeshadow can be one of the trickiest products to buy - what color should you go for? What type of eyeshadow is best for your skin tone and eye color? How do you tie it into the rest of your makeup look, and transition from day to night? In this blog post, we'll help guide you through all that.

The first thing to consider when buying eyeshadow is your skin tone. For example, if you have fair skin with pink undertones then a shimmery champagne or light gold might suit you best. If you've got olive-toned skin and want the contrast of wearing dark colors on your lids, go for browns, blacks and greys. For deeper skin tones, try plum shades and jewel-toned colors that are well pigmented for a bolder look.

Next, you'll need to think about your eye color - blue eyes might want something like purple or green while brown eyes would probably prefer more earthy hues such as khaki greens and oranges. Whatever the case may be, it's important not to match too closely with your own natural coloring so remember this when choosing an overall makeup palette! Something neutral is always good for completing a daytime look but don't forget those bright pops of color either if you're going out tonight! Dark lashes will make any eye color pop by adding depth and contrast so keep them in mind before applying mascara.

For many makeup lovers, the ultimate goal is taking their look from day time to night. This can be achieved with a simple change of lipstick shade or by using a deeper eyeshadow palette for definition and drama. If you're looking to take your eye color up one level then go for some bronze hues like copper or gold - they really make blue eyes pop! Alternatively, if you've got brown eyes but want more contrast in your lids then try deep purple shades that will bring out those beautiful nuances in an earthy way.

Now it's time to tie your eyeshadow in with the rest of your look. If you're going for a daytime makeup style, then soft and subtle shades are best - usually something like light brown or beige on the lids that matches your skin tone too will work well together. This is especially true if you've been wearing earthy tones all day long so keep those colors consistent! In contrast, dark smoky looks always make for great evening eye makeup but don't forget about highlighting your eyebrows either as this can really frame the face beautifully by making blue eyes pop even more. With an open lid color such as navy (this shade works especially well when paired with warm-toned skin), use lighter pastels on the lids to complete a daytime-to-night transformation.

Lastly, if you're looking for a more sophisticated look, then jewelry inspired shades are always amazing - try golds and bronzes that will really make brown eyes pop! For those who want drama or have lighter skin tones with pink undertones, experiment with medium purple hues on the lids instead of going too heavy handed in terms of darkness. This is also great for evening looks as it helps level out your brow bone area without being extreme about it all at once. You could even use black eyeliner underneath an open lid color such as navy blue for extra dimension while still keeping things soft and elegant overall.

With this guide from our blog post, hopefully now choosing the right eyeshadow color for your skin tone, eye color and overall makeup style is a little easier. Remember to experiment with different shades too - it's all about finding what works best!

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